Proposal sent to CLIENT

Action Owner | FoY

Proposal review meeting

Action Owner | FoY & CLIENT

• Finalize service agreement
• Agree to fitness class schedule
• Establish weekly check in meeting schedule
• Agree on engagement priorities
• Establish success criteria for engagement

Action Owner | FoY & CLIENT

FoY begins Wellness & Lifestyle engagement



• Kick off Social media campaign to promote CLIENT group fitness event
• Tour CLIENT site with Fitness coaches
• Design group class flow and process

Action Owner | FoY & CLIENT

• Deliver first draft of interactive webpage/form for wellness services
• Meet with CLIENT marketing team to integrate Wellness & Lifestyle content into your website “Experiences” and other applicable sections

Action Owner | FoY & CLIENT

First check in meeting

• Establish mutually agreed engagement mile-stones
• Revise proposed time-line
• Review alignment of engagement priorities
• Begin tracking to success criteria

Action Owner | FoY & CLIENT

First group fitness class and CLIENT wellness experience grand opening event

• Invitation-based event for all CLIENT guests, guests of neighboring properties, and personal network of FoY and coaching team
• Ensure that the first event is highly visible, well attended, and we capture great content for future promotion

Action Owner | FoY & CLIENT

• Post and promote grand opening event content to social media
• Meet with CLIENT marketing team to update new Wellness & Lifestyle content into your website “Experiences” and other applicable sections

Action Owner | FoY

• Meet to evaluate success of engagement to date
• Discuss continuing engagement and priorities
• Reevaluate FoY hours needed for on-going management 

Action Owner | FoY & CLIENT